Using Enterprise 2.0 to prepare for recovery (II)
The best companies, like General Electric and McKinsey, accelerate innovation during recessions. They know that their people have a little more time to think, and they encourage them to think boldly and creatively. Tom Davenport (cited in Whatever-Company’s whitepaper on “Using Enterprise 2.0 for recovery”)
Intellectual capital, the intangible resource that comes from your workers, from your collaborators, clients and partners, is a fundamental source of any business competitive advantage. According to A. Bonfour and L. Edvinsson adding value in the knowledge economy is inextricably linked to radical change in both societal assumptions and business models. In the end, capitalism may not create value if it is obsessed with competition to the detriment of collaboration.
The so-called Enterprise 2.0 has been proposed as an approach to manage and foster the intangible in tangible ways. It is surely enabled by web-based technologies but far beyond just being a compilation of tools, it’s something more around ‘making the web work for business’—some blendo idea that allows E2.0 to mean a) the adoption of web tools and culture within the enterprise, b) the use of the web to better connect the enterprise to the greater world, and c) most specifically, the use of web 2.0 IT principles to reinvent enterprise IT, (like cloud computing, AJAX, web services, and so on) (Stowe Boyd dixit, cited at ITSinsider)
Here at Whatever, we believe that for any organization or business wanting to drive their business forward, the sharing of information and collaborative knowledge is a necessary step to achieve the pervasive benefits of the new knowledge economy model. For the past months, we’ve been working on “Using Enterprise 2.0 to prepare for recovery”, a whitepaper that is the outcome of an analysis and review of the opinions of some of the most important experts and firms in the field of knowledge management such as Sun’s CLO, Karie Willyerd; SAP chairman, Henning Kagermann; Ann Handley from MarketingProfs, Tom Davenport from Bobson College and Penny Morey from RemarkAbleHR.
This paper (available for free download) should be seen as the starting point for analyzing the benefits of introducing the enterprise 2.0 framework to your organization and attempts to position collaborative knowledge as a backup and stable solution during business and economic downturns.
You can get your copy now at www.knowledgeplaza.be.
Using Entreprise 2.0 to prepare for recovery – Whitepaper
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RT @whateverco: New Whitepaper released – Using Enterprise 2.0 to prepare for recovery http://bit.ly/7Yz9De (for download and RT)
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This post was mentioned on Twitter by gculpin: 2010 Whitepaper – Using Enterprise 2.0 to prepare for recovery (by @KnowledgePlaza and @SunMicroSystems) http://bit.ly/7Yz9De…
[...] This post was mentioned on Twitter by Scott Gavin, Antoine Perdaens, Ian Culpin, Khalid Yagoubi, mark_l_dixon and others. mark_l_dixon said: Interesting artical on Enterpriise 2.0 and intellectual/social capital – http://kuex.us/61ab [...]
[...] This post was mentioned on Twitter by Anthony Poncier, Christophe Deschamps, Demain la veille, Gregory Culpin, Gregory Culpin and others. Gregory Culpin said: Whitepaper à télécharger – L'Entreprise 2.0 pour préparer la reprise (via @KnowledgePlaza) http://bit.ly/5SLymf [...]
I read the document and found it very well structured and action oriented. The change is on and the current crisis is an opportunity to learn 2.0 skills as well as providing an openness in people’s mind that things have to change.
I think that one primary target for 2.0 tools to be used is to redo the entire strategic thinking process with the community instead of doing it “the old way”, ie in small circles.
Thanks for the document.
Hi Benoit: Thanks a lot for your comment. Precisely, with current technologies the small circle approach is no longer necessary. However it’s somewhat unavoidable that people end up adopting and thinking at local scale. To me, strategies seem to be more or less clear…but tactics aren’t.
Great stuff. I’ve retweeted the link to @SMinOrgs. I’d also like to invite you to join the Social Media in Organizations (SMinOrgs) Community and share a link to this post and the white paper via our LinkedIn group (http://tiny.cc/SMinOrgsLIgroup). I think our members will find it valuable
Thanks!
Thanks Courtney! We will
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